DISPLAY
UNITS
Standard display banners are the anchor of most digital campaigns, offering efficient reach and scale for digital advertisers. These formats are a great addition to both direct response and branding campaigns.
STANDARD DISPLAY
MOBILE BANNERS
EXPANDABLE BANNERS
This unit directs users to a phone number for the product, which can be a local station/call or a national call center.
MEDIUM RECTANGLE
300x250 to 600x250
728x90 to 728x315
LEADERBOARD
SKYSCRAPER
HALF PAGE
160x600 to 600x600
WIDE BANNER
CLICK-TO-CALL
HIGH IMPACT
UNITS
Our innovative, evolving ad units combat falling click-through rates and improve campaign performance on political initiatives.
Large billboard running the full width of the page with full close-ability. This unit features a fully customizable canvas, which can incorporate video and rich media interactivity, to encourage user engagement.
A 300×3000 canvas, viewable through a 300×600 window provides an extended, creative palette that is fully controlled by the viewer. The unit combines brand awareness with brand interest and loyalty. Advertisers can incorporate video and rich media.
A pushdown unit with broad functionality via visual toolbar. This unit showcases unlimited high impact content, with the ability to embed videos, photos, animations, apps, etc.
The floating Slider banner is initially anchored to the bottom of the page. A user click or mouse-over triggers the page content to slide to the left, revealing Slider Content on the right. The expanded canvas is a fully customizable brand experience and can incorporate video, rich media, and interactive overlays.
A large, visually captivating, 300×1050 canvas format with state-of-the-art plug and play functionality. This creative-friendly unit provides direct brand interaction. Advertisers can incorporate video and rich media.
Sidekick converts standard in-page display ads into immersive experiences for consumers. When users click or rollover the unit, it pushes page content aside to reveal a large, interactive canvas where advertisers can incorporate video, rich media, and interactive overlays.
Unit loads between pages on a website in its own window and does not cover any content.
Unit loads as the backdrop to the entire login page, presenting a unique opportunity for advertisers to reach consumers in an environment that is free from other advertisers' content.
This unit remains above the fold, at the bottom of a mobile or tablet device's display, while the user scrolls.
Unit loads on first entry to a website or section of a website,
typically 300x250 px or 320x480 px.
RISING STAR BILLBOARD
RISING STAR FILMSTRIP
RISING STAR PUSHDOWN
RISING STAR SLIDER
RISING STAR PORTRAIT
RISING STAR SIDEKICK
INTERSTITIAL
EMAIL LOGIN PAGE
MOBILE ADHESION
MOBILE INTERSTITIAL
NATIVE
UNITS
We offer a streamlined approach to native buying which empowers advertisers to integrate a variety of native placements in their media plans.
House a branded article on industry-leading publications at scale. This format features an in-feed teaser encouraging the user to click-through to the landing page. The landing page is housed on the same site as the publication and displays in an editorial/advertorial layout.
These image-rich ads function within the content stream and host multiple creatives that can be swiped between.
Seamlessly integrate your ad into the story stream of premium, contextually relevant sites. Due to the unit’s look and functionality, users tend to engage with the ad as they would engage with the content, rather than label it as clutter.
SPONSORED ARTICLE
NATIVE CAROUSEL
IN-FEED NATIVE
VIDEO &
CTV
We offer massive scale for cross-platform video and CTV inventory. These premium formats are a highly effective medium for political messaging.
Mirroring traditional television spots, CTV is an emerging pre-roll placement that is available at targetable scale across streaming platforms.
Pre-roll runs prior to a video story or show, featured on a website and is often paired with a companion ad.
Includes Full Episodes and Longform.
Additional video options such as CPCV.
In-banner video capabilities offer the opportunity to feature your campaign’s video content in a standard banner size.
This unit remains above the fold, at the bottom of a mobile or tablet device's display, while the user scrolls.
CONNECTED TV
PRE-ROLL
IN-BANNER VIDEO
MOBILE PRE-ROLL
AUDIO &
PODCASTS
VoterX offers scalable digital audio advertising across streaming radio and podcasts. Our recommended buying method, dynamic ad insertion, allows advertisers to place pre-recorded ad spots into audio content in real-time, with the ability to layer in audience targeting geographically, demographically, and behaviorally.
STREAMING RADIO
VoterX offers access to over 3 billion digital streaming audio impressions per month spanning on-demand music streaming and broadcast live radio streams. Dynamic audio ad insertion delivers highly targeted ads in real-time and drives reach with the ability to target niche audiences while maintaining a competitive price point.
PODCAST ADVERTISING
Podcasts reach engaged and attentive audiences that trust the integrity of the content creator. This is backed statistically, with 54% of podcast consumers saying that they are more likely to consider brands they hear advertised on podcasts (Edison Research 2019).
INFLUENCER
MARKETING
KEY BENEFITS
• Improve Brand Awareness
• Increase Consideration
• Drive Lead Generation
• Build Trust and Credibility
• Reach Diverse and Niche Audiences
• Tap into Dedicated Followings
• Coordinate Messaging Across Social
• High Quality Content Creation
Social is an important part of any modern media mix, and Influencer Marketing has quickly become a key part of that social strategy. Social influencers have amassed dedicated and loyal followers that trust and actively seek their recommendations and personal content. VoterX offers comprehensive, fully managed programs providing brands the unique opportunity to tap into highly engaged, hyper niche audiences at scale to improve brand awareness, increase consideration, and drive more conversions.
KEY FEATURES
• End-to-End Campaign/Relationship Management
• Creative & Campaign Strategy Consultation
• Curated Influencer Recommendations
• Focus on Micro (10,000 – 50,000 followers) and
Mid-tier (50,000 – 500,000 followers) Influencers
• Paid Social Amplification
• Exclusivity Monitoring
• Fraud Detection and Prevention
• Detailed Analytics and Reporting
• Influencer Contracts & Payments
• Competitive Pricing and Flexible Minimums
94%
75%
65%
11x
50%
of marketers think it’s effective1
of National Brand Advertisers run it2
of consumers make new discoveries weekly influencer posts1
more trust of influencer content than traditional media ads 1
ROI over all other forms of digital media3
1. Business 2 Community, Why Influencer Marketing is Important 2018, 2. Ana, Advertisers Love Influencer Marketing 2018, 3. Rakuten, 2019 Influencer Marketing Report,
SEARCH
VoterX offers high quality search engine marketing (SEM) services. SEM can be a strong component to any marketing plan to build brand awareness and increase site traffic. VoterX has years of experience running SEM campaigns for a variety of clients to drive new visitor traffic and build up organic search. Including SEM is a great way to gain market share from competitors and immediately see ROI by increased site traffic.
VoterX’s SEO service is not verified or endorsed by Google.
All marketing efforts should be viewed as a 360-degree approach. Paid advertising, SEO, Social Media and Linking/Partnerships all need to be optimized and working closely together. Decisions and implementation should be made in near real-time for optimal performance. When you utilize our services to integrate, constantly optimize, and provide strategic direction for all campaign elements, you will see improved performance.
GOOGLE AGENCY PARTNERSHIP
We have a Google Agency Partnership to help with executing AdWords PPC and Display campaigns, which ensures quick campaign launches and efficient bidding
PAID MEDIA EFFORTS
Any paid media efforts will be highly optimized based on our knowledge of top performing/converting industry keywords, SEO data, and website analytics learnings in real-time
MANAGED CAMPAIGNS
By having our team manage multiple facets of your digital strategy will allow us to detect trends between channels and optimize for peak performance
VoterX’s SEO service is not verified or endorsed by Google.
SEM
SEO
PAID & PROMOTED LISTINGS
SEM improves overall ranking in major search engines, increasing website traffic and conversion percentage from paid search traffic. SEM increases new visitor traffic, as well as referring traffic from other sites/content, like social media.
Promote your search listings:
Seamlessly integrates into the results of major search listings
Our SEO strategy ethically helps search engines rank your site, allowing you to show up in search results before the competition, through organic site optimizations.
SEO builds awareness and increases brand reach across all platforms.
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